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E-commerce & Retail
Profitable sales from Shopping, search and social

We manage Google Shopping, Performance Max and Meta campaigns around your margins, so ad spend follows the products that actually make money.

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  • You own your accounts
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Overview

How we approach e-commerce and retail marketing

Online stores usually overspend in the same places: Performance Max pushing low-margin bestsellers, a product feed with missing attributes, and reporting that shows revenue but not profit. For multi-location retail, store visits rarely get measured at all.
We clean up the product feed first, then group products by margin and performance so budgets follow profit. Tracking is connected through GA4 and server-side events, and product and landing pages are tested for conversion rate. By month three you can see return on ad spend by product group, not a single blended number.
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What you get

What we do for online stores and retailers

Shopping & Performance Max

Campaigns structured by margin, category and best sellers, so budget isn't spread evenly across your whole catalogue.

Product feed optimization

Titles, attributes and images improved in Merchant Center so products show for the searches buyers actually make.

Meta ads & retargeting

Prospecting and dynamic product ads that bring back visitors who browsed but didn't buy.

Conversion rate testing

Product and checkout pages tested to lift conversion rate, so every click you pay for is worth more.

Outcomes

What you should see in your reporting

Return on ad spend tracked by product group
Budget moving toward your highest-margin products
A higher conversion rate from the same traffic
Talk to a specialist

Prefer to talk it through? Call our e-commerce team.

Get straight answers on feeds, ROAS targets and scaling spend without losing margin, from a strategist who runs retail accounts. No obligation.

Call (888) 615-4587
Contact Us

Prefer email? We reply within one business hour.

FAQs

Common questions, answered plainly

Which store platforms do you work with?

We work with Shopify, WooCommerce, BigCommerce and most custom stores. As long as we can connect the product feed and conversion tracking, the platform isn’t a barrier.

Both, if you need it. Alongside ads we can improve product pages, landing pages and site speed, because conversion rate affects profit as much as cost per click does.